Young Lions Finland 2024 Shortlist and Winners

Young Lions Finland winners, announced 11.4.2024. The awards ceremony took place at United Imaginations’ office in Helsinki.

You can see the winning work and the shortlisted work from the links of the titles of each entry below. 

 

The winning teams of the 2024 Young Lions Finland competition are:

DESIGN

Gold & Cannes Young Lions competitions representative

This is a call for help / Veera Paukku, Loiva & Emma Rinneheimo, Myy Agency

Silver 

Happy Mind Club / Joel Petzold & Anh Ngo, Great Apes

DIGITAL

Gold & Cannes Young Lions competitions representative

Mood Ring / Jimi Hyvärinen, Reaktor Creative & Veeti Ossi, Freelancer

Silver 

Access Denied / Lauri Arjas & Erika Danielsson, Kurio

Bronze

Mielingo / Petrina Puranen & Marianna Metsänheimo, NORD DDB Helsinki

 

FILM

Gold & Cannes Young Lions competitions representative

Don’t Battle Alone / Elisa Willman & Maria Kirjonen, The Walt Disney Company

Silver 

Unfriendly thoughts / Jimi Hyvärinen, Reaktor Creative & Veeti Ossi, Freelancer

Honorary Mention 

New Record / Marianne Mannila & Suvi Österman, Genero

MARKETERS

Gold & Cannes Young Lions competitions representative

Mielibonus / Vilja Turunen & Nelli Pajuharju, SOK

MEDIA

Gold & Cannes Young Lions competitions representative

Unwrap your mental health / Jenny Kettunen & Emma Koukonen, Havas Helsinki

Bronze 

Calling Attention / Elina Lehtinen & Iiris Tolonen, Toinen PHD

Honorary Mention 

one for you, one for me / Dimitri Eskelinen & Ignacio Guerrero, Shook Digital

Honorary Mention 

In line for help / Malin Hertsberg & Emma Juureva, Valve Branding Oy

PR

Gold & Cannes Young Lions competitions representative

Suicide Room / Katariina Ollari, Bob the Robot & Johanna Vierimaa, United Imaginations

Silver 

Youth Mental Health Investment Account  / Vivi Sallinen, Nitro Group Oy & Vilma Laitakari, Ivalo Creative Agency

Bronze 

Please hold  / Tuuli Linna, Vapa Media & Atte Maunula, Bob the Robot / NoA

Honorary Mention 

MENTAL HEALTH PACKAGE – prepared for life from the first cry / Essi-Maria Rouhiainen & Ira Pöllänen, Valve Branding Oy

PRINT

Gold & Cannes Young Lions competitions representative

Subtle Signs / Eevi Kolinen & Emilia Nordgren, SEK Part of GREY

Silver 

The Smiling Girl / Katariina Ollari, Bob the Robot & Johanna Vierimaa, United Imaginations

Honorary Mention 

Heroes Are Human Beings As Well  / Veikko Heikkilä, Bob the Robot, & Okko Käyhkö, Pictures Helsinki

Honorary Mention 

Inconvenience / Taneli Lahtinen & Mikko Roininen, TBWA\Helsinki

 

Photos: Janne Pappila

 

 

Announcing the entries chosen to shortlist on Friday 15 April, 2024:

DESIGN

This is a call for helpVeera Paukku, Loiva & Emma Rinneheimo, Myy Agency

Happy Mind ClubJoel Petzold & Anh Ngo, Great Apes

DIGITAL

please, pick up: Eetu Häkkilä & Emma Westerman, hasan & partners

Mood Ring: Jimi Hyvärinen, Reaktor Creative & Veeti Ossi, Freelancer

MielingoPetrina Puranen & Marianna Metsänheimo, NORD DDB Helsinki

Mind Premium®Rosa Seppälä & Riikka Lahti, Aller Media oy

Access DeniedLauri Arjas & Erika Danielsson, Kurio

Category sponsor:

FILM

New RecordMarianne Mannila & Suvi Österman, Genero

Heroes Are Human Beings As WellVeikko Heikkilä, Bob the Robot & Okko Käyhkö, Pictures Helsinki

Unfriendly thoughtsJimi Hyvärinen, Reaktor Creative & Veeti Ossi, Freelancer

One swipe can save a lifeArttu Päivinen & Tuisku Nieminen, MySome Oy

Don’t Battle AloneElisa Willman & Maria Kirjonen, The Walt Disney Company

MARKETERS

Embrace the PainSanteri Sirén & Toivo Pekonen, Elisa Oyj

MielibonusVilja Turunen & Nelli Pajuharju, SOK

Category sponsor:

MEDIA

Dear other side,Jon Ketola & Baturay Daltaban, GroupM Finland

Calling AttentionElina Lehtinen & Iiris Tolonen, Toinen PHD

one for you, one for meDimitri Eskelinen& Ignacio Guerrero, Shook Digital

In line for helpMalin Hertsberg & Emma Juureva, Valve Branding Oy

Unwrap your mental healthJenny Kettunen & Emma Koukonen, Havas Helsinki

Category sponsor:

PR

Youth Mental Health Investment AccountVivi Sallinen, Nitro Group Oy & Vilma Laitakari, Ivalo Creative Agency

Suicide RoomKatariina Ollari, Bob the Robot & Johanna Vierimaa, United Imaginations

Please holdTuuli Linna, Vapa Media & Atte Maunula, Bob the Robot / NoA

MENTAL HEALTH PACKAGE – prepared for life from the first cryEssi-Maria Rouhiainen & Ira Pöllänen, Valve Branding Oy

Call of LifeCarita Karlsson & Pauli Piippo-Pinho, Miltton Oy

Turning Mieli visibleJimi Hyvärinen, Reaktor Creative & Veeti Ossi, Freelancer

PRINT           

Heroes Are Human Beings As WellVeikko Heikkilä, Bob the Robot, & Okko Käyhkö, Pictures Helsinki

The Missed CallTuuli Linna, Vapa Media & Atte Maunula, Bob the Robot / NoA

InconvenienceTaneli Lahtinen & Mikko Roininen, TBWA\Helsinki

Subtle SignsEevi Kolinen & Emilia Nordgren, SEK Part of GREY

The Smiling GirlKatariina Ollari, Bob the Robot & Johanna Vierimaa, United Imaginations

Category sponsor:

 

Congratulations on all shortlisted teams! They will be contacted by email with information about the following steps on the competition and about the Awards Ceremony.