QualifioCountry Manager Nordics
Gilles Lenaerts has a background in customer engagement, CRM and e-commerce from Belgian IT consulting firm, Delaware. Since 2017 he has been guiding Scandinavian companies like Schibsted, Bonnier, Aller Media and Egmont Publishing in using interactive marketing for their data-driven marketing communications.
With headquarters in Belgium and offices across Europe, Qualifio enables large brands and media to engage audiences across digital channels via 50+ templated interactive formats (quizzes, contests, surveys, tests, animated games, etc.). With stringent adherence to the GDPR, the platform allows the collection of rich first-party data that can be pushed to a client’s wider technologies for data enrichment. More than 400 clients currently use Qualifio across Europe.