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20.3.2025 WFA: AI and the Future of Search
Focus of the session: AI and the Future of Search
This webinar will offer marketers some perspectives on Google’s latest AI Search Ads innovations and their impact on the customer journey. Google, our hosts, will debunk search trend myths and provide voluntary strategies to lead in the AI-driven search future.
This module will provide:
- An overview of the evolution of Google Search and AI
- Deep dive into the latest innovations in AI Overviews, Google Lens, and Circle to Search
- Mythbusting on user behaviours, trends, and value proposition of Search
- Practical next steps for marketers to prepare for an AI-driven world.
Who this module is aimed at: Marketing, media and procurement professionals, mid-level managers and junior marketing roles.
THE WEBINAR IS FREE FOR OUR BRAND MEMBERS!
Presenter: Qi-Han Wong, Agency Product Lead
This WFA webinar is open free of charge exclusively for Marketing Finland members that are client-side marketers. Registering for the webinar requires creating a user account on WFA’s website using your personal work email address. Please indicate your company’s membership in the questions field when registering for the webinar. The webinar is held in English. A recording of the webinar will not be available for later viewing. Before registering, please check on the WFA website to ensure that the webinar schedule has not changed. Unfortunately, we do not receive real-time updates on any changes.
Register for the webinar by clicking here.
Aika: 20.3.2025 10.00 - 11:00
Paikka: Zoom
Toivo koulutusta takaisin:
