Roscoe Williamson

Roscoe Williamson is Global Creative Strategy Director at MassiveMusic. A keen futurist with a vision for establishing an innovative brand sound, Roscoe has overseen sonic branding projects for clients such as Colgate, the Premier League, O2 (Telefonica) and TikTok. In the past, Roscoe has also worked with Samsung to develop their voice assistant, Bixby. He has appeared as a guest speaker on BBC Radio4 and at conferences worldwide. He is a contributing writer for Creative Review and Branding Magazine and has performed as a live musician and DJ everywhere from Derby to Tokyo. His awards tally includes wins at Cannes Lions, D&AD, The Clios and Transform.

His daily bread? Figuring out ways to make things happen.

First record: ‘Hangin’ Tough’, NKOTB
Favorite album: ‘Homework’, Daft Punk
Favorite noise: Whooomp
Skills: Endurance

Feel free to stalk him on LinkedIn or Instagram

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About MassiveMusic
MassiveMusic is one of the leading creative music agencies in the world with offices in Amsterdam, Berlin, London, New York, Los Angeles and Tokyo. The agency helps brands find their voice and tell their story through music. MassiveMusic produces and composes for the advertising, broadcast branding and interactive worlds. They develop music strategies for global brands, provide music search and licensing services, create innovative activations, scout new talent – and throw a mean party every once in a while. The company is proud to have sprinkled its melodic magic on many of the world’s biggest brands. Website: http://massivemusic.com/

Michael Boumendil

Founded in 1995 by Michaël Boumendil, Sixième Son is a global sonic branding agency that creates long-lasting sonic identities, designs sonic interfaces for human-machine technology and provides soundscapes for environmental brand experiences. The goal is to increase brand value by differentiating your brand, calling attention to it, making it memorable and conveying its values, through sound. Offices span across Paris, Chicago, New York, Toronto, Barcelona, Moscow and Sydney, with partners in the UAE and Singapore.