Young Lions Finland Jury 2025

The Steering Group of the competition has nominated and invited experienced marketing and communications professionals from a wide range of organizations, both local and global, to join the Young Lions Finland 2025 juries. These jury positions in seven categories offer a unique opportunity to witness new ideas & bold and creative approaches from our young creative professionals within our industry. As judges, all these best of the best are able to offer their own experience and insight to the future stars of the industry.

One of the most important things these jury members can give to the competitors, is all the relevant feedback and best practice of what can be developed in the future on their journey to Cannes. All the juries will be announced before the competition week. It is a great honor for Marketing Finland to present these juries.

Meet the Jury Members

Head of Jury

Alex Pineda, Chief Creative Officer, TBWA\Helsinki

 

 

Film Jury

Jonathan Fanta, Senior Creative, TBWA\Helsinki

Nayeli Kremb, Creative Director, Perfect Fools

Sintija Popena, Creative Director, Creative Export Lead, McCann Riga (Latvia)

Alberto Triana Wannoni, Group Creative Director, VML, New York City

Jarkko Tuuri, Creative Chairman, Make it Simple

Paula Zambrano, Senior Art Director, Young Lions Winner 2023, Dubai

 

 

PR Jury

Elina Bono, CEO, Sherpa

Joris Kang’eri, Creative Director, Dentsu Creative Amsterdam

Liisa Myllymäki, Global PR Manager, Marimekko

Katariina Ollari, Head of Social & Content, Bob the Robot

Jonay Sosa, Chief Creative Officer, Publicis Groupe Puerto Rico

Laura Tohtua, Creative Director, N2 Creative

 

 

Print Jury

Gustavo Dallegrave, Associate Creative Director, FCB Chicago

Yash Deb, Co-Founder & Creative Partner, The Bar Africa

Anssi Halkola, Creative / copywriter, Bob the Robot

Sami Kelahaara, Design Lead / Art Director, United Imaginations

Joakim Khoury, Creative Director & Partner, Åkestam Holst NoA (Sweden)

Archna Singh, Associate Creative Director (Copy), M&C Saatchi, Dubai, UAE

 

 

Digital Jury

Steve Brown, Executive Creative Director, Co-Founder, United Imaginations

Noora Eskola, Social Media Creative, SEK

Diego Flórez, Head of Innovation, Livingroom Dubai

Niklas Lilja, Co-founder & CTO (Creative Transformation Officer), WeAreOpen

Tuomas Peltoniemi, Managing Director, Southeast Asia, Accenture Song

Miikka Saari, Senior Creative / Art Director, N2

 

 

Media Jury

Julian Gutierrez Vega, Associate Creative Director, TBWA\ Singapore

Jukka Hurme, Senior Strategist, dentsu Finland

Noora Peitsara, Head of Marketing & Business Development, Supla, Nelonen Media

Julia Rautakoski, Client Lead, Tre Kronor Media

Saku Sahramies, Director, Ad Product Development, MTV

Minna Toivola, COO, IPG Mediabrands, Virta UM

Heli Viljanen, Marketing Director, Lomarengas Oy

Lasse Villikka, Director, ToinenPHD Oy

Young Lions Finland Jury 2024

The Steering Group of the competition has nominated and invited experienced marketing and communications professionals from a wide range of organizations, both local and global, to join the Young Lions Finland 2024 juries. These jury positions in seven categories offer a unique opportunity to witness new ideas & bold and creative approaches from our young creative professionals within our industry. As judges, all these best of the best are able to offer their own experience and insight to the future stars of the industry.

One of the most important things these jury members can give to the competitors, is all the relevant feedback and best practice of what can be developed in the future on their journey to Cannes. All the juries will be announced before the competition week. It is a great honor for Marketing Finland to present these juries.

Meet the Jury Members

Head of Jury

 

 

 

 

 

 

Suvi Lähde, Executive Creative Director, SEK | Part of Grey

 

 

 

Film Jury

 

 

 

 

 

 

 

 

 

 

Dermot Gallagher, Head of VFX and 3D, Cocoa

Tom Hauser, Executive Creative Director, HeimatTBWA\

Katariina Lehtonen, CEO / Executive Producer, Pictures Helsinki

Alex Pineda, Chief Creative Officer, TBWA\Helsinki

Heli Roiha, Creative Director, SEK

Mika Suhonen, Director, Nitro

Sinisa Waldinger, Executive Creative Director, Bruketa&Žinić&Grey

 

 

Marketers Jury

 

 

 

 

 

 

 

 

 

 

Sara Filppula, Marketing Director (Finland), Wolt

Nico Jussila, Graphic Designer, Brand & Communications, Lindström Group

Anna Kanerva, VP Marketing, Fazer Bakery Finland

Olga Kurylenko, Head of Brand and Communications, MacPaw

Heta Kärki, Commercial director, Joo. Group

Eveliina Rantahalvari, Head of Nordic Marketing, Musti Group

 

Media Jury

 

 

 

 

 

 

 

 

 

 

Magnus Høgberg Hansen, Senior Creative, Anorak / NoA

Lasse Iskanius, Founder, Julkee x Lempee, Con&tender

Pauli Jäämies, Nordic Head of Inventory Forecasting & Analytics, MTV Oy

Anne Leinonen, Head of Concept and Content, A-lehdet Oy

Mirka Rikman, Media Investment Director, Dagmar

Mikaela Sundström, Advisor, Marketing & Media, OMD Finland

Riku Talvitie, Commercial Creative Manager / Audio, Sanoma Media Finland

 

PR Jury

 

 

 

 

 

 

 

 

 

 

Simo Arvo, Account Director, Drum Communications Inc.

Henri Haka, Creative Director, Bob the Robot / NoA

Saara Kemiläinen, Lead Designer in Social Media, Nitro

Mirco Pagano, Chief Creative Officer, TBWA\Italia

Juhani Polkko, CEO, San Francisco Agency

Jere Rinne, CEO, Republic

Anu Ubaud, Co-Founder, United Imaginations FI

 

Design Jury

 

 

 

 

 

 

 

 

 

Anssi Arte, Designer, hasan & partners / h&p design

Jesper Bange, Chief Design Officer, BOND

Elisa Konttinen, Creative lead, Reaktor Creative

Juhamatti Murtomäki, Design Director, N2 Creative

Jesse Pyy, Founding Partner, Bou

Geet Rathi, Creative Director, VP, Area 23, New York

 

Digital Jury

 

 

 

 

 

 

 

 

 

 

Markus Hangelin, Account Director, AKQA Sweden

Tuomas Karvonen, Creative, TBWA\NEBOKO Amsterdam

Inker-Maaria Ketonen, Creative Director, IVALO Creative Agency

Rune Petersen, Creative Director, &Co. / NoA

Matti Räty, Senior Art Director, NORD DDB HEL

Jussi Solja, Chief Creative Officer, Superson

Hazel Tracey, Creative Director, Our LEGO Agency part of the LEGO Group

 

Print Jury

 

 

 

 

 

 

 

 

 

Simon Blomeier, Executive Creative Director, Grey Germany

Lauren Coates, Creative Director, TBWA\London

Aleksi Erma, Co-founder, Creative, Erma&Reinikainen

Rob Rutherford, Writer and Executive Creative Director, robrutherford.com

Ari Kivi, Executive Creative Director, KASKI Agency

Sami Korjus, Copywriter, partner, Folk Finland Oy

Tuomas Tikka, Creative Lead, Avidly Suomi