Cannes Young Lions Competition challenges young creatives from every corner of the marketing and communications industry. If you are 30 years old or younger, the Young Lions Competition is one of the best ways to celebrate your creativity on a global stage.
Young Lions Finland is a local competition, arranged by Marketing Finland, and the winning teams from each of the 7 competitions will be awarded with a pass to join the international Cannes Young Lions Competition and the Cannes Festival of Creativity in Cannes, France in June 2025.
Young Lions Finland 2025 competition will be held in early 2025. Follow Marketing Finland socials & this page to get latest updates on the 2025 competition.
The gold winning teams from the Finnish Young Lions competition competed in the international Young Lions competition in Cannes in June 2024. Check out all competition entries for the international Young Lions competition from the link below.
If you are interested in a nomination for the jury or the steering group or establishing a partnership with our competition, please contact: maarit.aarrekangas (@) marketingfinland.fi, +358 50 435 5613.
Cannes Young Lions Competition challenges young creatives from every corner of the marketing and communications industry. If you are 30 years old or younger, the Young Lions Competition is one of the best ways to celebrate your creativity on a global stage.
Young Lions Finland is a local competition, arranged by Marketing Finland, and the winning teams from each of the 7 competitions will be awarded with a pass to join the international Cannes Young Lions Competition and the Cannes Festival of Creativity in Cannes, France in June 2024.
The gold winning teams from the Finnish Young Lions competition competed in the international Young Lions competition in Cannes in June 2024. Check out all competition entries for the international Young Lions competition from the link below.
February 1 at 17.00: Info webinar guiding through the entry and competition process (webinar link sent to pre-registered teams, the session will be recorded and can be watched later, too)
February 2: Jury announcement #2
February 6: Jury briefing
February 8: Pre-registration closes
February 9 at 17.00: Brief from NGO and the competition time starts (24h or 48h, depending on category)
February 10: 24h competition dl
February 11: 48h competition dl
February 19 – March 6: Online judging
March 11-14: Jury shortlist meetings
March 15: Shortlist published
March 18 – 22: Presentations (5 categories)
March 25 – 27: Closed judging (2 categories)
April 11 afternoon: Announcing the winners at the Awards Ceremony
Week 17 Registering for Cannes Young Lions Competitions
May 24 afternoon: Mentoring Event for Gold Winning Teams
June 17th-21st 2024: Young Lions Competitions and Cannes Lions Festival in Cannes, France
We reserve the right to make changes to timeline, if needed. Participants will be notified of all changes.
Design – create a mood board that also includes a description of how your design fits the brief and how it could help the brand evolve.
Introducing the category sponsor: TBA
Digital – build a digital-led campaign that utilises the powers of digital technology to respond to the challenge in the brief.
Introducing the category sponsor:
Film – produce an original maximum. 60-second film ad in response to the brief. Note: just for this Competition, the deadline is 48 hours.
Introducing the category sponsor: TBA
Marketers – create a product or service that answers the challenge in the brief. Note: this Competition is open to client marketers only (in-house), and teams must represent the company they work for. By ‘client marketers’, we mean marketers not working at an agency representing different clients.
Introducing the category sponsor:
Media – develop an innovative media strategy based on compelling insights, showing how you’ll use different media channels and encourage engagement in response to the brief.
Introducing the category sponsor:
PR – construct an effective and engaging PR campaign in response to a communications challenge described in the brief.
Introducing the category sponsor: TBA
Print – create a print ad that answers the challenge described in the brief.
Introducing the category sponsor:
Eligibility
All Young Lions taking part in the Young Lions Finland 2024 competitions must be 30 years of age or younger, born on or after 21 June 1993. You must enter as a team of two. Team members do not have to be employed by the same company. Each person can only enter in one team. Teams can enter once in one or several competitions. Entrants must be full-time working professionals or freelancers within the advertising/marketing/communications industry.
The briefing events for the 2024 competition will be held online on February 9th.
Stage 2: on February 9th, right after the briefing session, we will open the competition platform, where all information, eligibility, guidelines and entry forms will be available. The competition will be run completely online. The link to the platform will be added here later.
If you are interested in a nomination for the jury or the steering group or establishing a partnership with our competition, please contact: maarit.aarrekangas (@) marketingfinland.fi, +358 50 435 5613.
The entry has been submitted exactly as published/aired/released to the public, has not been modified for entry into the 2024 Cannes Lions Awards and must have ran for the first time between 11 February 2023 and 11 April 2024.
A selection of handy materials has been put together to guide you through the entry process. Whether you’re a first timer or a seasoned pro, this is everything you need to enter Cannes Lions 2024.
The Cannes Lions dedicated Awards Experts are on hand to offer guidance on eligibility dates, which categories you can enter your work into, material requirements or any Lion-specific queries you may have.
Get in touch: awards (@) canneslions.com
If you have questions regarding the Cannes Lions Awards or the Cannes Lions Festival in France: maarit.aarrekangas (@) marketingfinland.fi
From the Archives: Cannes Lions Awards 2023
The Awards were celebrated at Cannes Lions Festival of Creativity during June 19-23, 2023.
The Gold winning teams of each 7 categories of the local Young Lions Finland 2025 -competition will get a chance to compete and represent Finland in the Cannes Lions Competitions in June in Cannes.
The gold winning teams from the Finnish Young Lions competition competed in the international Young Lions competition in Cannes in June 2024. Check out the competition entries of the Finnish Young Lions teams for the international Cannes Young Lions competition from the links below.
Competition entries for the Finnish teams in the Cannes Young Lions 2024 competition
Billy Wilder: Behind the Iconic Scenes
Veera Paukku, Loiva & Emma Rinne Heimo, Myy Agency
Marketing Finland is the Cannes LIONS representative in Finland and we organize the annual Young Lions Finland competition, from which the winning team of each series gets to participate in the international Cannes Young Lions competition and the Cannes Festival of Creativity in June in Cannes, France.
Since 2006, the competition has given young marketing and communication talents the opportunity to show their skills. So if you work in marketing or communications and are 30 or younger, let us hear your voice!
The next Young Lions Finland competition will be held in Finland in early 2025. The best teams from the local Finnish competition will get compete in Cannes in June 2025. Follow Marketing Finland on social media to get up-to-date information about the competition.
Marketing Finland also represents the Cannes family’s competitions Eurobest, Spikes Asia and Dubai Lynx in Finland. Questions about the Cannes Lions competitions or events? Send a message: maarit.aarrekangas (@) marketingfinland.fi
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