20.11.2024 WFA: Reflections on 2024: Inclusion, Innovation, and the Future of Marketing

As 2024 comes to a close, we find ourselves at the intersection of reflection and anticipation, looking back on an eventful year in marketing while preparing for the future.

This year, the industry experienced shifts, fuelled by the climbdown on inclusion and for some a renewed focus, continuous innovations in AI, a steadfastness on creative excellence, and the resurgence of humor in brand messaging, and much, much more! Together, these elements shaped the marketing landscape.Join us for a lookback session in partnership with Creative Equals to explore how brands and businesses responded to these shifts and what we can learn to guide us into 2025 where inclusivity, innovation, creativity and effectiveness will continue to form the pillars of successful marketing.

THE WEBINAR IS FREE FOR OUR BRAND MEMBERS!

Osasto:

Session 1: from 11:00 to 12:00 AM

Session 2: from 17:00 – 18:00 

This WFA webinar is open free of charge exclusively for Marketing Finland members that are client-side marketers. Registering for the webinar requires creating a user account on WFA’s website using your personal work email address. Please indicate your company’s membership in the questions field when registering for the webinar. The webinar is held in English. A recording of the webinar will not be available for later viewing.

Register for the webinar by clicking here.

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