3.10.2024 WFA: Effective Pitch
Focus of this session: Effective Pitch
Running a media agency pitch is a complex process, with a wide range of factors to consider to ensure the best outcome for your business. This session will cover the approach to running an effective pitch process, covering the key steps and watch-outs from initial assessment of a long list of agencies to awarding the eventual winner(s).
This module will provide:
- An overview of the steps to a successful pitch
- Chemistry meetings
- Capability assessment
- Developing and running the RFP
- Decision-making
THE WEBINAR IS FREE FOR OUR BRAND MEMBERS!
Who this module is aimed at: Marketing and procurement professionals, mid-level managers and junior marketing roles.
Presenter: Jacqueline Franco, MediaSense, Client Director, London
This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts, this series offers 101 sessions on modern marketing foundations relevant to Asia Pacific. Designed for emerging leaders, from junior to mid-level professionals, looking to enhance their marketing skills and knowledge.
This WFA webinar is open free of charge exclusively for Marketing Finland members that are client-side marketers. Registering for the webinar requires creating a user account on WFA’s website using your personal work email address. Please indicate your company’s membership in the questions field when registering for the webinar. The webinar is held in English. A recording of the webinar will not be available for later viewing.
Register for the webinar by clicking here.
