MRKTNG Day 10.-11.9.2019 Case Study: Mikko Koskinen, Kyrö Distillery Company

Kyrö 3.0, the next steps of branding.

Mikko Koskinen is one of the founders and leads Kyrö Distillery’s brand. Since the idea for the all-rye distillery occurred in 2012, the distillery has grown to internationally formidable player in craft spirits. In this talk mr. Koskinen shares big learnings from along the journey and sheds light on next steps of Kyrö Distillery and future of craft.

Mikko Koskinen combines his learnings from mechanical engineering, stand-up comedy and industrial design into holistic branding. He’s Finland’s most marketing oriented engineer (2017).

#mrktngday2019                      Event tickets available here

Full program and event info: MRKTNG Day